New radio station on air

Al Jadeed Group diversifies

Al Jadeed FM, a new radio station by Al Jadeed TV, will go on air January 15, using the 90.3 FM frequency.

Al Jadeed’s management decided to launch this station as a strategy to diversify its portfolio and widen its scope of coverage. It will be a full-fledged station, with varied programming.

Promofix, part of J Group, the exclusive media representative of the station, will handle sales and marketing.

Last year, Al Jadeed and J Group launched Hawacom, a new satellite Arabic music channel that broadcasts live music with live entertaining and interactive programs.